Who we are

As demand for high-quality pet care grows, Hounds Town stands apart with unmatched expertise in true dog management and a brand that truly speaks dog. Our franchise model is proven and straightforward, requiring no grooming or veterinary background — just a passion for animals and a drive to make an impact.

For Franchise Owners, Hounds Town is more than a business. It’s a Journey to Freedom: the freedom to build a legacy, live with purpose, and change lives — one dog at a time.

Why choose Hounds Town USA?

Where Passion Meets Profitability—and Purpose Drives Performance

Transparency: This is a cornerstone of the Hounds Town franchise system—because trust is the foundation of every great partnership. For franchisees, that starts with our FDD by breaking down P&Ls by years open (Year 1, 2–3, 3–5, 5+), helping candidates make confident, informed decisions.

Proven Infrastructure: Our model is designed to accelerate profitability through efficient operations, reduced labor costs, and lower overhead. With a simple, cost-effective buildout by utilizing simple, cost-effective, and dog-friendly materials franchisees are positioned to break even sooner and take advantage of stronger profit margins.

Expert Dog Management: We are the only doggy daycare in the world that does dog management the way that we do it. Franchise owners benefit from advanced dog management training and a simplified operating model that lowers labor costs and strengthens unit economics.

Who we're looking for

Unified by their traits of self-accountability, leadership, and coachability, our ideal persona represents the diverse yet complementary nature of our Franchise Owner network. While prior business ownership experience is not required, Hounds Town prioritizes qualities such as strong business acumen, relationship-building skills, and a passion for delivering high-quality service. These characteristics, combined with Hounds Town’s comprehensive training and support, ensure that each Franchise Owner can build a successful and rewarding business.

Training and Support

Training: Hounds Town USA takes the training of Franchise Owners very seriously. Our initial training program is split between 35 hours of in-person classroom and virtual LMS training, with an additional 48 hours of hands-on immersion training at a corporate location and 88 hours of onsite training at the Franchise Owner's location once it is open.

Ongoing Support: We are always working to improve operations, incorporate new training techniques, add new vendors, and more. Our staff will offer substantial on-site support during the initial opening for each new franchise location and continue that support throughout the time as a Townie. In addition to this, Franchise Owners are invited to ongoing webinars that are held several times each year. If any questions arise in the meantime, each Franchise Owner is assigned a “Guide Dog” as their mentor.

Field Support: Our corporate team conducts scheduled calls and site visits, during which we review sales data, operations, technology, and local store marketing and offer personalized coaching to each Franchise Owner. New Franchise Owners can expect to receive constant coaching and support during the first six months to build a strong foundation in dog management and operations.

Marketing:We have developed an omnichannel marketing plan designed specifically to ensure that all new Owners do not have to worry about having customers when they open. With a focus on digital, video, search, and print, we ensure we cast a wide net to dog owners in a targeted radius around each location. We also extend a grand opening offer to all pet parents to drive a high number of evaluations in their first month of opening, then continue with a sustained media approach focusing on all of our core offerings.